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How to track your email campaigns in Google Analytics
In this post I will give a few examples on how use the URL parameters to track your email campaigns. Continue reading →
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How to compare Email Marketing with CPC or PPC
If you run an online business and if you are wearing the hat of a marketing manager your key areas of concern are * How to get more visitors to your website * How to engage them better * How to...
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How much does your Email Marketing Weigh?
Over a lunch, of what now I wish had been nuts and grass, I had an interesting discussion with a friend on weight management and diet. I wanted to know his secret of losing 8 kilos in 2 months. As I...
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Awesome reasons for including Email Marketing in your digital channel mix
Happy Diwali readers! This post has Links to new Email Trends in India report, Forrester Research and more reasons to look at Email Marketing this festive season! Continue reading →
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